Find out what determines the success of renting an apartment in the city. Location, service, price, and more—these are the key elements of urban rentals.
Renting an apartment in a large city is one of the most common real estate investment strategies. Warsaw, the Tri-City (Sopot, Gdynia, Gdańsk), Kraków, Wrocław – these locations attract millions of visitors every year. But simply owning a property is not enough to achieve satisfactory returns. Here's what you need to pay attention to in order for urban short-term rentals to work effectively and smoothly.
1. Location isn't everything—context matters
Of course, the city center or proximity to a university or business district increase the chances of finding a good tenant. But equally important are:
– good transport links to the airport or train station,
– availability of parking or public transport,
– proximity to restaurants, shops, gyms – especially for people staying for longer periods,
– quiet at night and acoustic comfort – especially for business guests.
2. Standard and amenities – modern comfort is the minimum requirement in cities
In the city, you compete with dozens, if not hundreds, of other offers. Guests expect:
– fast Wi-Fi,
– coffee from an espresso machine or coffee maker,
– an ergonomic space for remote work,
– a smart TV, good lighting, and an aesthetic interior.
It is also worth taking care of self-check-in systems (e.g., codes, safes, smart locks).
3. Dynamic, non-fixed prices
One of the most common mistakes owners make is setting a fixed price – regardless of the day of the week, season, or events in the area. Meanwhile:
– large concerts, fairs, and conferences drive prices up by as much as 50–70%,
– weekdays may be more attractive to business guests,
– in winter, you can attract long-stay guests with lower weekly rates.
At Solarento, we use AI-supported dynamic pricing to maximize owners' revenues in real time.
4. Guest service – the pace of city life requires efficient systems
Visitors to the city are often in a hurry. They expect immediate responses to their questions and comprehensive information before their arrival. That is why the following are important:
– quick responses (preferably automated),
– clear check-in instructions,
– local recommendations (where to eat, park, buy tickets),
– professional technical and customer service if something goes wrong.
5. Time and logistics—do you really want to do it yourself?
Renting in the city can be very profitable, but also time-consuming. If you don't want to answer phone calls, clean, advertise, and update offers every day, leave it to the professionals.
Solarento offers owners of city apartments:
- comprehensive guest service 24/7,
- dynamic calendar and price management,
- local team and technical service,
- monthly statements and owner panel,
- the possibility of using the apartment on your own.
Effective rental in the city is not just about a good location. It is a combination of many elements: from standard, through pricing strategy, to professional service. The better you take care of each of them, the more profitable your property will be.
Would you like to find out how Solarento can help your city?
Talk to us – no strings attached.
kontakt@solarento.com | +48 727 727 297
www.solarento.com